We designed and executed a full signage and awareness rollout that made sure Dis-Chem was seen – and remembered. From branded backdrops to directional signage, everything was tailored to fit the fast-paced, high-energy vibe of the Hyrox event.

To go beyond the visuals, we developed on-the-ground awareness tactics to draw people in – interactive moments, promo materials, and activations that sparked conversation.

We handled it all from concept to installation, working closely with Dis-Chem and the Hyrox team to ensure everything landed exactly where it needed to. The result? A bold, engaging presence that stood strong from warm-up to final lap.